Netflix’s doubling down on AI follows its experimentation with the controversial technology in 2025. Examples of planned ...

The functionality of ChatGPT Search and its Atlas browser is not really new. Meta, commercial AI competitor Perplexity and ...

The internet search giant recently announced new ad spots companies can buy to bombard users with links to sponsored products ...

Creative directors? Who needs those? On Wednesday, Amazon introduced an agentic AI tool that brings all the image, video and audio generation capabilities of the company’s Creative Studio into its ad ...

Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of ...

Selling AI to all brands and consumers is challenging as technology's rapid growth makes it difficult to keep up with changes ...

The right choice is about aligning your production approach with what you want to achieve, whether that's speed, scale, ...

Jeep recently launched an advertising campaign leveraging artificial intelligence-generated imagery. The marketing tactic stands to save companies time and money. Experts compared ethical concerns ...

Creating effective ad copy has always been a critical skill for PPC marketers, especially in Google Ads. In the past, it meant hours of brainstorming, drafting, and A/B testing. Today, LLMs like ...

“AI doesn’t care,” a vandal scrawled on a New York subway ad promoting a wearable AI pendant called Friend, which was designed to monitor a user’s everyday conversations and serve as a companion “who ...

Paul Harrison has previously received funding from ASIC, the Consumer Action Law Centre, and the Department of the Environment, Heritage and the Arts. He is a member of the Consumer Policy Research ...