4."When the pandemic started, a friend of mine got really obsessed with the fact that you can't leave your home or go near people without a mask — but it never reflected in his own actions. He judged ...

MOST OF US have experienced conflicting beliefs at one time or another. For instance, you know that drinking too much alcohol is bad for your health, but you pour yourself a second glass of wine ...

Do you have a case of cognitive dissonance? Cognitive what? You may wonder why we’re asking if you have a case of cognitive dissonance. We’re asking because it’s common and uncomfortable. It’s a term ...

"We can be blind to the obvious, and we are also blind to our blindness." –Daniel Kahneman Cognitive dissonance, a psychological phenomenon first identified by Leon Festinger in 1957, refers to the ...

We must put policies and procedures in place to ensure that those who are prioritized to get the vaccination do so quickly while others who are lower on the priority list get theirs in appropriate due ...

Do you keep second-guessing your decisions after you’ve made them? Immobilizing yourself? Berating yourself when you finally decide on something? This can be a normal albeit painful way to make ...

In the face of numerous reports of President Trump failing to appreciate military sacrifice and misrepresenting the truth about important matters, many writers have expressed bewilderment at how his ...

Cognitive dissonance is what happens when a person holds two sets of beliefs at odds with each other. The human brain doesn’t like logical inconsistencies, so someone experiencing cognitive dissonance ...

In my roles as a CIO, entrepreneur, investor and Professor (I teach a course at Berklee called “The Innovator’s DNA”), I think about innovation constantly. I know from personal experience (”What ...

During a very enjoyable and highly participative class session on Thursday as part of a marketing management program, I revisited one of the issues that most concerns me regarding the evolution of ...

We all have it to one degree or another. It’s a mental state that causes havoc, from minor to major. Many, most perhaps, don’t know they have it. Others, recognizing it for the deadly disease it is, ...

A leading large language model displays behaviors that resemble a hallmark of human psychology: cognitive dissonance. Anyone who interacts with an AI chatbot for the first time is struck by how human ...