Oracle introduced several tools at its Modern Marketing Experience event this week designed to help marketers track customers across channels and devices, as well as identify prospects that match the ...
Oracle Corp. today said it has bought a startup called CrowdTwist Inc. in order to enhance its Customer Experience Cloud. CrowdTwist is a maker of a “customer loyalty” platform for marketers, and the ...
Heading to Oracle CloudWorld, I had a laundry list of open questions about Oracle's generative AI strategy - would they get answered? I did know a few things: in June, I published a review of Oracle's ...
Because Oracle is one of the most important players in enterprise software, I asked three top industry analysts to join me on Episode 261 of the CXOTalk series of conversations with innovators. Read ...
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