Experian is well-known in the data quality space. Their international address verification service allows businesses to not only verify but also enrich their customer database. This means that, in ...

Ashley is the Marketing Director of Mailing.com, which supports the direct marketing programs for many popular U.S. brands. Not yet. However, if we don't take advantage of the data and digital ...

The following sets of stats, facts, and tips support the wisdom of integrating direct mail into email marketing campaigns. The also provide some best-of-breed guidelines for effective ways to doing so ...

Address verification is often viewed simply as a practice that improves the accuracy of direct mail. However, it offers much more than that to the financial services industry that’s facing a number of ...

SAN FRANCISCO--(BUSINESS WIRE)--Lob, the leading direct mail automation platform, today released its 2023 State of Direct Mail report, in partnership with Comperemedia, to understand how enterprise ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Today’s marketing channels are primarily digital, with ...

Direct mail and MailChimp are two kind of marketing. Direct mail is where you send traditional mail marketing material directly to your customers home or place of business. By contrast, MailChimp is ...