Thanks to technology, it’s possible for anyone in the world today to raise money by appealing to the generosity of the world at large. People can raise money from multiple individual sources and fund ...
Danny Star, CEO and Founder of Website Depot Digital Marketing Agency, has helped hundreds of small businesses grow and expand. Every industry is different. What’s an effective strategy for one ...
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7 marketing lessons from the video game industry you should know
Adapting techniques from the gaming world can help you do business better. Learn how the video game industry's practices can boost your marketing.
Whether you like to spend your weekends binge-watching TV shows on a streaming service or not, you've probably heard of Netflix's Squid Game. It is one of the most viral topics of 2021, and, perhaps ...
Over the last year-and-a-half, marketers have rapidly adopted new workflows, picked up and honed new skills, and braved time-crunches like never before. Some lessons take a while to internalize.
Marketers can learn a lot from Hollywood and movie marketing campaigns. The scenes from the original "Top Gun" have become mainstays in Americana culture. After an almost 40-year break, its sequel, ...
The early days of any startup are often the most challenging, as gaining ground as an entrepreneur can be difficult without a proven track record of success. All good entrepreneurs know they need to ...
Marc Benioff, Salesforce's CEO, gained a reputation in Silicon Valley for his marketing prowess. His unconventional marketing tactics were instructive lessons passed on to Salesforce executives. CMOs ...
I’ve recently become obsessed with Sophia Amoruso of Nasty Gal and #Girlboss fame. For the record, yes, I’m well aware that I am so late to the party. But hey, better late than never. Anyway, back to ...
Facebook's outage last week posed significant challenges for marketers who rely on the channel. Here are some takeaways and lessons learned. Facebook’s outage last week demonstrates a harsh reality to ...
For those who know me, skiing and marketing have played significant roles in my life and career. My two sons were raised on the slopes and became college racers and coaches. I taught skiing at Lost ...
The Old Spice Man has taken social media by storm. Utilizing all of the Web 2.0 tools at his towel-clad disposal, the Old Spice Man we first met riding a horse backward while shirtless during the ...
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