As AI and digital tools develop, transforming many elements of design, the battle for balance between innovation and tradition, the tech-driven and the nostalgic. However typographers choose to ...
When someone visits your website, they don't care much about the graphics, they just go through the textual content. This is because, texts are the major sources of information. So while creating a ...
It's OK if you're having trouble reading the words in this image. You're supposed to have trouble reading them. What you’re seeing is Helvetica, or at least part of Helvetica. Daniel Britton, a ...
I have a confession to make. There was a time, many years ago, where I thought that typography was fashion by another name. I didn’t really appreciate how different typefaces function, and how the ...
Typography is all around us–but not just in places you might expect: letterforms can be found in the bark of trees, in the sharp lines of a skyscraper, and in the curves of the human body. In The ...
Whether you are a content writer or a graphic designer, Typography plays a significant role in drawing the audience’s attention to a particular document, website, or advertisement. In other words, ...
I have a free, conversion-rate-optimizing opportunity for you. That opportunity is typography. That’s right. When used strategically, typography can make that crucial first impression for your users.
As an Internet marketer, conversion is our bread and butter. I can guarantee you spend a large part of your time pondering ways to optimize landing pages. Things like copy and design are the obvious ...
A shop sign in Venice, Italy (all photos by Molly Woodward from her Vernacular Typography project) One of the most overlooked design casualties of global homogenization is regional lettering. The ...